Public Relations: Professional Track
2017-2018
Second Summer Session (6 credits):
| GRA 617 Visual Communications Theory & Practice | 3 |
| PRL 604 Writing for News & Public Relations | 3 |
| Seminar: Introduction to Public Relations and the Graduate Experience | 0 |
Fall Semester (12 credits):
| COM 698 Media Law | 3 |
| PRL 605 Public Relations Theory | 3 |
| PRL 611 Public Relations Research | 3 |
| PRL 614 Advanced Public Relations Writing for Digital Platforms | 3 |
Winter Session
| New York City Benchmark Trip (Highly recommended but not required) | 0 |
Spring Semester (12 credits):
| MBC 607 Understanding Financial Statements | 1.5 |
| MBC 627 Financial Markets and Institutions | 1.5 |
| PRL 525 Public Relations Practicum (Syracuse-based internship) | 3 |
| PRL 615 Public Relations Campaign Planning and Execution | 3 |
| PRL 725 Public Relations Management | 3 |
Summer-Maymester and Session I (3 credits):
| Maymester Elective One-week intensive course (choices established from University offerings) OR PRL 530 Special Topics in Public Relations (offered by Newhouse School) OR Courses in Leadership, Conflict Resolution, Negotiation, etc. (offered by the Maxwell School |
3 |
First Summer Session (3 credits):
| PRL 635 Public Relations Culminating Experience (Fulfilled by 8-week internship or first 8 weeks of employment) | 3 |
| Comprehensive Exam (required for graduation) | 0 |
| Total Credits in Program | 36 |
2018-2019 (Pending State Approval)
Second Summer Session (7 credits):
| PRL 601 PR Principles and Practices | 1 |
| PRL 604 Writing for News & Public Relations | 3 |
| VIS 607 Graphic Design Fundamentals | 3 |
Fall Semester (13 credits):
| COM 617 Multimedia Storytelling | 3 |
| PRL 603 Foundations of Analytics, Social Listening and Information Gathering | 1 |
| PRL 605 Public Relations Theory | 3 |
| PRL 611 Public Relations Research | 3 |
| PRL 614 Advanced Public Relations Writing for Digital Platforms | 3 |
Spring Semester (14 credits):
| COM 697 Advertising and PR Law | 3 |
| PRL 525 Public Relations Practicum (Syracuse-based internship) | 2 |
| PRL 615 Public Relations Campaign Planning and Execution | 3 |
| PRL 725 Public Relations Management | 3 |
| Integrated & Digital Communications Elective Select from analytics, digital strategies and IMC courses in Newhouse and Whitman. Draw from a list of approved courses, esp. PRL 530. |
3 |
Maymester (3 credits):
| PRL 530 Special Topics in Public Relations Maxwell School | 1.5 |
| FIN 600 Special Topics in Finance: Principles of Finance for PR | 1.5 |
Summer Session I & II (3 credits):
| PRL 635 Public Relations Culminating Experience (Includes Comprehensive Exam) | 3 |
| Total Credits in Program | 40 |